Blake Michelle Morgan

Customer Experience Futurist, Author, Keynote Speaker

6 Ways To Break Free From Boring Meetings

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Everyone who has sat through an irrelevant or bloated meeting knows the pain it can cause. Meetings that are too long, have too many people or wander from point to point can be counterproductive and put a drain on creativity. 

And somehow, during the COVID-19 pandemic, people are finding themselves in more meetings than ever before.

According to Steven Rogelberg, author of The Surprising Science of Meetings: How You Can Lead Your Team to Peak Performance, the problem isn’t that there are too many meetings, it’s that there are too many bad meetings. He suggests taking a …
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12 Steps to Digital Transformation That Can Help You Move Faster

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This webinar is brought to us by Clarabridge.

Watch it here HERE.

Whether you manage a large contact center or run a digital customer service program, transitioning to a more digital focused customer experience mindset is no longer a luxury, but a necessity. During this session, we will provide insight into ways Clarabridge helps customers to gain efficiencies in their digital transformation journey. Through automating certain day-to-day tasks, the agents can be freed up for more value-add activities and deliver an excellent customer experience.

Watch this on-demand webinar to learn:

  • 12 steps to Digital Transformation
  • How digital transformation
…
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Blake’s 5% Rule For New Year’s Resolutions

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It’s the time of year when everyone is making New Year’s resolutions and setting goals for the coming year.

What do you hope to achieve in 2021? How do you want to improve yourself and your career?

For many of us, it’s been a complicated year and we’re looking for some change and improvement.

But too often we fall into the trap of thinking we have to reinvent the wheel and start completely fresh. If we want to make more money, we have to start a brand new business. If we want to lose weight, we have to go …
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Shep Hyken’s Prediction For 2021

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What’s the word of the year for customer service?

According to business and CX expert Shep Hyken, it’s empathy.

Hyken has years of experience in customer service and is a popular speaker and author. Like all of us, he saw the dramatic challenges businesses faced in 2020 and the pivots they had to make. Businesses and customers are adjusting to their new way of interacting and facing constant change, especially as we head into the new year.  

Here are some of Shep Hyken’s predictions for 2021:

Customers Continue To Get Smarter

Today’s customers know what good customer …
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5 Tips To Create The Perfect Customer Survey

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The backbone of a strong customer experience is feedback. And it’s never been more important than it is now.  According to Tom Hale, president of SurveyMonkey, digital surveys and feedback have seen tremendous growth during the COVID-19 pandemic. With companies forced into new ways of doing business and interacting with their customers, feedback has never been more crucial. Surveys allow companies to check their progress and see what needs to be improved, especially at a time when so many things are new and changing.  New research from SurveyMonkey found that 87% of CX professionals say customer feedback is …
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What Marketers Really Need To Know About Gen Z

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For years, experts have talked about millennials and looked towards the future of Generation Z, the generation to follow. But Gen Z is now here and already having a massive impact, both as employees and as consumers. Marketers need to understand Gen Z to realize its full impact and to separate the truth from long-held myths.

Generational researcher Jason Dorsey is an expert on all things Gen Z. He studies generational behavior so that leaders, marketers, employers, and others can understand the differences between each generation. But he warns against putting generations in boxes. The wide range of ages …
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How Digital Transformation Is Helping Create A COVID Vaccine

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In the midst of a global pandemic, pharmaceutical companies around the world are rushing to develop a vaccine to COVID-19. In an industry that typically takes years to create, test and market new drugs, the incredible time crunch for the COVID vaccine is pushing companies to their limits.

But it’s not just pharmaceutical companies that are in the race to create a vaccine. There are also companies helping behind the scenes with digital transformation. NECI and its president Tom Ramundo are working with pharmaceutical companies to create a digital stack so they can bring their product to market much …
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How Retailers Can Build Trust In A Post-COVID World

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After months of quarantine and isolation, consumers are slowly starting to adjust to a new life with COVID-19. As stores reopen and re-adjust, they are faced with customers who are drastically different than they were just six month ago. According to Walter Robb, former co-CEO of Whole Foods, in order to transition and move forward, stores must re-build consumer trust.

Moving forward in the pandemic starts by understanding what customers are thinking and feeling. Robb’s current company, S2G Ventures, recently published a report about the future of food in the age of COVID and uncovered many changes …
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Six Ways To Support Employees During COVID-19

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What do you do when everything about how you run a business goes out the window?

Software company Red Hat is regularly recognized as one of the best places to work, in part because of its strong community and culture. But when the COVID-19 pandemic forced employees around the world to work from home, the company had to find new ways to support its employees.

DeLisa Alexander, Red Hat’s Chief People Officer, is leading efforts to stay connected to remote employees and support them to become their best selves, even in times of stress and uncertainty.

Here are …
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How To Stay Innovative In A COVID-19 World

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The COVID-19 pandemic may have upended nearly everything about how we live and work, but it hasn’t stopped innovation. 

While many people and businesses are struggling to stay afloat and work through their day-to-day issues, Lisa Bodell, founder and CEO of FutureThink, says there’s never been a better time to be innovative. She views COVID-19 as the great reset that has paved the way for innovative changes. Innovation is more important now than ever, but it requires a new approach in our new world. 

COVID-19 can act as a catalyst for innovation and allow us to turn changes …
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