COVID Taught Us The Importance Of Community

Of the things that were lost because of the COVID pandemic, one of the most impactful was the loss of community.  

Instead of interacting in person and learning and growing together, we were forced to do things by ourselves or be separated by computer screens.   So much of how we learn in business and our personal lives happens in person. But that was lost during COVID as our opportunities to learn through in-person classes and events were eliminated.  

Without a personal and professional community, the last 18 months have been extremely difficult for most people. We were stuck at home alone, and relationships were tested. In my own life, I had a baby and faced the difficulties of the newborn stage without my community of friends and mothers. We recently moved to be closer to family, and now I find myself having to rebuild my community and make new friends.  

But through the challenges of the pandemic, the importance of community became even more clear. And it reinvigorated my desire to create a business community.  

I have known some of my podcast listeners and CX professionals for longer than I’ve known my husband—some of you for more than 15 years. In that time, you’ve shared your personal and professional struggles with me.  

As a CX advocate, my goal is to make you successful. And much of that comes from real communities where we can connect personally and privately.  

To better meet your needs, I’m launching a brand-new customer experience community at I know what it’s like to work in CX for a company and get no support or resources. The goal of the community is to give you the tools and resources you need to be supported and lead the best CX change possible.  

By signing up now for early bird pricing, you’ll soon get access to a weekly livestream with me, the chance to interact with special guests and thought leaders, access to modern case studies and trends, a chance to get certified in my Customer of the Future course, meet other CX professionals, share information and more. Every aspect of this community is designed with you in mind to make you as successful as possible.  

The global pandemic took community away from us. But now that we’ve seen how important it is, we can create a community to learn and grow together.


Blake Morgan is the bestselling author of The Customer of the Future. Join the waitlist now for the new Customer Experience Community here

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