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Blake Michelle Morgan

Customer Experience Futurist, Author, Keynote Speaker

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12 Steps to Digital Transformation That Can Help You Move Faster

January 14, 2021 By blake

This webinar is brought to us by Clarabridge.

Watch it here HERE.

Whether you manage a large contact center or run a digital customer service program, transitioning to a more digital focused customer experience mindset is no longer a luxury, but a necessity. During this session, we will provide insight into ways Clarabridge helps customers to gain efficiencies in their digital transformation journey. Through automating certain day-to-day tasks, the agents can be freed up for more value-add activities and deliver an excellent customer experience.

Watch this on-demand webinar to learn:

  • 12 steps to Digital Transformation
  • How digital transformation
…
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Customer Experience Innovation – and Preparing the Customer of the Future of Finance

January 14, 2021 By blake

This webinar is brought to us by Clarabridge.

Watch it here HERE.

COVID-19 has drastically changed the banking industry and created countless lasting effects including the almost overnight need for contactless payments, the dysfunction of digital bank offices for loan processing and the growing need for AI technologies to reduce customer effort and increase efficiencies. It has become more important than ever to improve the customer experience and journey, but many banks are unsure where to start or what improvements to focus on first.

Watch this on-demand webinar to learn:

  • Why the rise of digital only banks is
…
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Customer Experience Innovation – and Preparing the Customer of the Future of Healthcare

January 14, 2021 By blake

This webinar is brought to us by Clarabridge.

Watch it here HERE.

According to a recent report, 81% of consumers are unsatisfied with their healthcare experience and the less they have to interact with the healthcare system, the happier they are overall. Now more than ever, healthcare providers are faced with numerous challenges due to rising costs, evolving customer expectations and complex health and technology ecosystems. In order to overcome these challenges and create sustainable industry-wide improvements, providers must work to decrease patient effort, increase the use of natural language processing in their contact centers and empower patients’ …
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How Bank Of America Pivoted To Serve Contactless Customers

January 12, 2021 By blake

For many people, the days of going to the bank to make a deposit or cash a check are gone forever. Like in many industries, the Covid-19 pandemic has led to a major shift away from in-person banking interactions towards digital services.

The challenge now becomes how to pivot to best serve contactless customers.

According to Holly O’Neill, Chief Client Care Executive at Bank of America, the switch to digital solutions was already in play for the company. The pandemic simply moved up the timeline.

Bank of America’s strategy has always been to deliver world-class service in a …
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Shep Hyken’s Prediction For 2021

December 22, 2020 By blake

What’s the word of the year for customer service?

According to business and CX expert Shep Hyken, it’s empathy.

Hyken has years of experience in customer service and is a popular speaker and author. Like all of us, he saw the dramatic challenges businesses faced in 2020 and the pivots they had to make. Businesses and customers are adjusting to their new way of interacting and facing constant change, especially as we head into the new year.  

Here are some of Shep Hyken’s predictions for 2021:

Customers Continue To Get Smarter

Today’s customers know what good customer …
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5 Tips To Create The Perfect Customer Survey

November 10, 2020 By blake

The backbone of a strong customer experience is feedback. And it’s never been more important than it is now.  According to Tom Hale, president of SurveyMonkey, digital surveys and feedback have seen tremendous growth during the COVID-19 pandemic. With companies forced into new ways of doing business and interacting with their customers, feedback has never been more crucial. Surveys allow companies to check their progress and see what needs to be improved, especially at a time when so many things are new and changing.  New research from SurveyMonkey found that 87% of CX professionals say customer feedback is …
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The Customer Of The Future: The Psychological, Technical, and Experiential Strategies

October 28, 2019 By blake

I have spent twelve years studying and championing customer experience, which only now seems to have reached a level where it is reverberating throughout the business world. Research shows that a moderate increase in customer experience generates an average revenue increase of $823 million over three years for a company with $1 billion in annual revenues.

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