• Home
  • Articles
  • Speaking
  • Books
  • Course
  • Services
  • About
  • Testimonials
  • Media
  • Podcast
  • Get In Touch

Blake Michelle Morgan

Customer Experience Futurist, Author, Keynote Speaker

  • Home
  • Articles
  • Speaking
  • Books
  • Course
  • Services
  • About
  • Testimonials
  • Media
  • Podcast
  • Get In Touch

How To Modernize Customer Interactions For The Smartphone Era

January 5, 2021 By blake

It’s a common situation for customers: spending time on a company’s app or website and then having to call customer service for help. Even after spending time searching online, the customer still has to wait on hold, log in or prove their identity and then re-explain the situation and wait to get connected to the right person.

In recent years, many aspects of customer experience have been modernized and streamlined, such as the growth of chatbots and AI. However, even with these advancements, most customer interactions have stayed stagnant and without context.

But that won’t be able to continue …
Read the rest →

3 Ways Companies Can Stay Human During A Crisis

September 15, 2020 By blake

No one could have ever predicted what would happen in 2020. Aside from the pandemic and its impact on the global economy, unemployment, remote learning and a host of other issues, there are also widespread cries to end systemic racism, fires and natural disasters and a tumultuous presidential election. It’s more than anyone could ever have imagined, and it’s taking a toll on consumers.

But even with these unique conditions, companies are moving forward and working to grow and provide great service to customers. The question many companies face is how to connect with customers when so …
Read the rest →

H&R Block’s Evolved Experience Aims To Wow Its 20 Million Customers

February 27, 2020 By blake

Helping customers file their taxes in a convenient, simple and personalized manner comes down to continually evolving and adopting new technology without letting go of what makes us human—those connections with other people. By tapping into all areas of the equation and building emotional connections, H&R Block can continue to improve its customer experience.

How Having A Culture Of Connection Can Impact Your Customer Experience

March 2, 2018 By blake

Everyone wants to feel connected—it’s part of human nature. Whether it’s building relationships at home, in the community, or with friends, people like to feel bonded to each other. But perhaps it’s nowhere more important than at work. A connection culture in the workplace can impact customer experience and create a place where employees are engaged and excited to be. [...]

Copyright © 2021 • BlakeMichelleMorgan.com • All Rights Reserved