The backbone of a strong customer experience is feedback. And it’s never been more important than it is now.
According to Tom Hale, president of SurveyMonkey, digital surveys and feedback have seen tremendous growth during the COVID-19 pandemic. With companies forced into new ways of doing business and interacting with their customers, feedback has never been more crucial. Surveys allow companies to check their progress and see what needs to be improved, especially at a time when so many things are new and changing.
New research from SurveyMonkey found that 87% of CX professionals say customer feedback is …
Read the rest →
Customer Experience Futurist, Author, Keynote Speaker
